Plainridge Park Casino Exceeding All Expectations

Plainridge Park continues to improve its footing in the New England Casino landscape. From its opening two years ago to now, Plainridge Park, in Plainville, Massachusetts, has pushed to make the first Massachusetts casino a successful one.

Plainnridge Park Casino & Raceway Entrance Entrance

APRIL EXCEEDS EXPECTATIONS

After its best month in about a year and a half in March, Plainridge Park Casino raked in even more money in April, counting about $14.3 million in what was the slots parlor’s third best month on record, the Gaming Commission announced.  With Wynn & MGM Springfield covering the rest of the state, the Mashpee Wampanoag casino project in Taunton looks like only a distraction at this point. The MGC’s decision to decline the Southeast Gaming licence in Brockton, MA seems like the right decision to be made.

INCREASED EMPLOYMENT

More good news for Plainridge Park in May emerged when the UMass Donahue Institute released a compilation of results from two years of new employee questionnaires at Plainridge Park Casino. According to BusinessWest.com, Plainridge has helped to reduce employment in its surrounding area with the following statistics:

  1. 50.1% of new hires worked part-time or were unemployed before obtaining their job at Plainridge Park Casino;
  2. Major reasons for seeking employment included career advancement, improved pay, and improved benefits;
  3. 40.1% of new hires said they needed work due to being unemployed, part-time, or underemployed. 86.2% had no gaming experience prior to their jobs at Plainridge Park Casino;
  4. 96.5% of new hires did not transfer from other Penn National Gaming locations, and 92.8% did not move to take their jobs at the casino. Of those who moved, one-quarter originated from cities or towns within Massachusetts; and
  5. Nearly three-quarters of respondents come to their job without pre-employment training for their position.

“As we have pointed out repeatedly, the Legislature made broad-based economic development a key focus of the Gaming Act, with a particular focus on local employment for those underemployed and unemployed,” said MGC Chairman Steve Crosby. “This report, thus far, demonstrates that legislative intent is being achieved.

ADDITIONAL ENTERTAINMENT OFFERINGS & PROMOTIONS

Penn National Gaming, Owner of Plainridge Park Casino and Raceway

Penn National Gaming, Owner of Plainridge Park Casino and Raceway

The Plainridge Park Casino & Raceway is operated by Penn National Gaming Incorporated, who also owns Hollywood Casino, Hotel & Raceway in Bangor Maine.  Penn National also owns and runs 26 other casinos across the country. It’s two latest acquisitions have extended its brand to Las Vegas, with the Tropicana & M Resort. Now, players at both New England Penn casinos can also use Marqee Rewards points for offers at these two properties.

But wait, there’s more…..

  • The promotions have increased and varied over time.  More free slot play has been an emphasis for this past year, and players seem to be responding.  Promotions
  • Its harness racing area has be renovated and has shown new life in the opening of this year’s races. Racing.

    Plainridge Harness Racing, with renovated racebook.

  • And the Loft, a small intimate event area, which is available for catered parties, weddings and celebrations events, has already offered boxing, comedy shows, and is bringing “Magic Mike” – A Ladies Night Only on June 17th!

It’s only the beginning, but the following months could bring the “little slot parlor that could” a banner summer for itself and the continued expansion of  Massachusetts Casino Gaming.

 

Massachusetts More Worried, Not Mohegan Sun, About New England’s Casino Share

Massachusetts

Massachusetts Casino Industry Worried?

After chatting with friends and colleagues recently in Las Vegas concerning their thoughts on Massachusetts’ Gaming Expansion, it seemed to be unanimous – Massachusetts is doing it their way, but not necessarily the best way.  They are running a little scared lately, but are too stubborn to show it. It includes badgering Steve Wynn, making Rush Gaming Developers wait for a Region C decision, and letting MGM

MGM Springfield

New rendering of MGM Springfield’s cut down proposal.

change this and that without approval. It seems the Bay State’s opinion of Mohegan Sun Resorts follows the same narrow-minded spin.

Bruce Mohl, from Commonwealth Magazine, recently reported in his article “Casino Border Wars” that Mohegan Sun as an underachiever not good enough for Massachusetts.  With the history Mass casinos so far, they would have been so lucky to have Mohegan Sun part of that gambling Plan.

His reasons for such a poor opinion of the Mohegan Tribe’s casinos?  Well, let’s take a look:

  1. A key reason for the casino’s success was the large number of customers pouring over the border from Massachusetts. That’s True. But let’s include Maine, NH, Vermont, Rhode Island, NY, and NJ (which took a bite out of Atlantic City).  It’s because both Foxwoods & Mohegan Sun are “Destinations,” unlike Plainridge Park Casino (a box of slots – MGM’s own description) and the proposal in Brockton which represents a mid-level locals casino in Nevada.
  2. Not welcome in Palmer.
    Mohegan Palmer Casino

    Mohegan Sun’s rendition of Mohegan Palmer Casino

    Palmer Mohegan Sun applied for the Region A (Western) license of 150 acres of land purchased in Palmer – land that was waste-free (Everett) and didn’t entail bulldozing blocks of historical buildings (MGM in Springfield) and was closer to the newest threat to western Massachusetts. The bid was rejected by 94 votes out of over 5200. Why? It would “destroy the rural character of a town.” So, instead, they mirror the state’s poverty level of 11% and added a Motor Speedway.  Go figure.

  3. Not Welcome in Revere. Mohegan Sun joined forces with Suffolk Downs in Revere in a bid to win the eastern Massachusetts casino license, however, Wynn Resorts was chosen to build a casino in Everett. Wynn was great in winning over the Gaming Commission, by criticizing the Revere proposal as Mohegan Sun’s pursuit was “to protect its flagship casino in Connecticut.”
    mohegan-sun-revere-casino-rendering-7414f532fa69586d

    Rendition of Mohegan Sun at Suffolk Downs in Revere

    The MGC believed it, even though the Mohegan Tribe has made Resorts Casino in AC a winner and it’s Mohegan Sun Pocono in Pennsylvania continues to be a success.

  4. Protecting It’s Own Casino Interests. Mr. Mohl and the rest of Massachusetts thinks it’s awful that Mohegan would expand to other areas to protect its assets. But, he just doesn’t get it.  MGM & Wynn expanded outside of Las Vegas, and they did it to expand their brand. MGM is looking at Georgia for an additional site, and both are in China. Expanding their brand.  Penn National expanded to Plainville after already owning Hollywood Hotel Casino in Bangor, Maine.  They now own two New England casinos, yet nothing was said about Plainridge Park protecting it’s Hollywood Casino.  The Mohegan Tribe, much like Penn, MGM, Wynn, Caesars’, etc have the right to expand.  If you’re successful in the casino industry, that’s what you do.

Mohl’s bottom line, and I quote, “What all this maneuvering tells you is that Mohegan Sun — and the state of Connecticut — are very worried about the impact of Massachusetts casinos on the casino businesses in Connecticut and willing to do just about anything to blunt their impact.”

If something doesn’t scare you, or threaten you, ignore it? But if it is a concern, pay a lot of attention to it – and that’s just what Massachusetts is doing.  CT knows that more casinos in New England will impact their two large destination casinos, so they are doing something about it.  But Massachusetts continues to look south to CT and south-east to Rhode Island as both states make plans to battle or New England’s gamblers.

Rendition Wampanoag Casino in Taunton

Rendition Wampanoag Casino in Taunton

Plainridge Park Casino

Plainridge Park Casino in Massachusetts

Massachusetts is the state most worried about it’s share of the pie.  MGM wouldn’t be trying to stall CT’s third casino and the MGC wouldn’t be considering no Region C license due to the Wampanoag’s casino proposal gaining momentum if they weren’t. Plainridge Park has seen two straight months of decline – a sudden concern – and Twin River & the CT casinos have seen positive revenue in recent months.  MGM says it’s not worried, but continues to cut back its approved proposal in Springfield, and both MGM & Wynn won’t be making money for the Bay State until late 2018.

So who’s doing the most maneuvering and who is the most worried?

I say Massachusetts.

That’s all for now.

 

Binbin