Foxwoods Resort Casino is set to launch FoxPerx on March 1 – a new daily slots bonusing program for its Foxwoods Rewards members. Foxwoods has partnered with TransAct Technologies Incorporated, a global leader in market-specific solutions. Foxwoods Rewards cardholders simply play their favorite machines and are able to participate in the bonusing program right at their game, where every few minutes a slot player using their loyalty card wins a bonus ticket redeemable for cash or prizes, for example:
- one of 1,000 cash or prize payouts
- cash anywhere from $5 to $500
- gift cards at many of Foxwoods’ favorite offerings, including the new Tanger Outlets
“We are excited that Foxwoods Resort Casino has chosen our Epicentral Promotion and Bonusing System to help power their new FoxPerx slot rewards program,” said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies. “In an increasingly competitive industry environment, Epicentral is a unique, powerful tool that will help Foxwoods drive increased visitation and play among their rated players while serving to catalyze new player enrollment in their loyalty program. Foxwoods Resort Casino clearly understands that their customers demand great gaming entertainment and rewarding experiences each time they visit and we believe that their new FoxPerx program, powered by Epicentral, will enable Foxwoods to provide guests with an unmatched promotional environment throughout the property.”
Epicentral is the gaming industry’s only enterprise-level promotion and bonusing software system, designed to vastly simplify for casino operators the process of attracting, rewarding and retaining players. Foxwoods’ slot management and marketing teams will be able to leverage Epicentral’s easy-to-use software suite to deliver FoxPerx rewards in real-time directly to customers at select slot machines, all at the click of a button.
The system will be initially installed at two of Foxwoods’ leading casinos: Fox Tower and Grand Pequot Tower. FoxPerx prizes are redeemable at Foxwoods Rewards and cashier locations throughout the property.
“We are always looking for new and innovative ways to reward our guests and give them memorable experiences and more reasons to make Foxwoods their resort casino of choice,” said Felix Rappaport, President and CEO of Foxwoods Resort Casino. “The FoxPerx program delivers just that by providing another level of excitement , adding a fun, fresh and easy new element for players who come to take in the ‘Wonder Of It All’ at our casinos.”
“Our team is committed to offering our players competitive, compelling and thrilling bonuses when they visit Foxwoods’ casinos, supplementing their experience with everything from daily slot tournaments to the new FoxPerx initiative,” said Eric Pearson, Vice President of Gaming and Revenue Enhancement at Foxwoods. “We’re excited to introduce this program to our guests and look forward to bringing them even more ways to win.”
To participate in the FoxPerx daily bonus program that’s guaranteed to award 1,000 prizes daily, guests can sign up for a Foxwoods Reward card on property at any Foxwoods Rewards location or online at the Foxwoods Resort Casino website. It’s free to join – cash in on the excitement!
Starts March 1st.