Old & New Logo of the New England Patriots
Old & New Logo of the New England Patriots

Tom Brady & The New England Patriots have been blamed for everything this year it seems – this (   )gate and that(   ) gate.  You might as well fill in the blanks – I’m surprised Bob Kraft hasn’t been fined by the NFL for global warming!

Now, according to reports from Massachusetts’s only casino, the New England Patriots home games are having a negative impact on its business.  Plainridge Park Casino officials told state gambling regulators this week that the slot parlor and harness racing track in Plainville sees significantly fewer visitors on game days. The casino is located about five miles from Gillette Stadium in Foxborough.

Gillette Stadium, home of the New England Patriots.
Gillette Stadium, home of the New England Patriots.

You mean to tell me that a casino, the only one in Massachusetts – THE ONE THAT IS SUPPOSED TO QUICKLY THREATEN THE RHODE ISLAND CASINOS – can’t draw people to their casino on a weekend?  Damn those Patriots, 5 miles away in Foxboro!

Plainridge Park Entrance, Plainville, MA
Plainridge Park Entrance, Plainville, MA

Monthly revenue at Plainridge Park Casino has dipped slightly each month since its opening.  C’mon “Chicken Littles,” it’s to be expected after a terrific opening.  Even though Plainridge Park Casino generated $12.9 million in gross gambling revenues in October, down from over $18 million in July, let’s not panic.

Embrace the Patriots!  Sponsor sports talk pre-game shows on WEEI, or other radio that covers them.

Doug Flutie Statue in front of Flutie Pub 22
Doug Flutie Statue in front of Flutie Pub 22

By the way, Plainridge Park, have you done ANYTHING to connect to the big football game at Fenway today between Notre Dame and Boston College?  If you haven’t, Doug Flutie’s statue in front of his restaurant must be very disappointed.

(AS AN ASIDE – our thoughts go out to Doug Flutie and his family.  Mr. Flutie’s parents both died this week one day apart from each other.  Our thoughts and prayers are with you.)

NETimeGambling suggests the following to Penn National, owners of Plainridge and Hollywood Bangor:

  1. Massachusetts just approved regulation of Fantasy Sports.  Before it goes away altogether, take advantage with promotions tied to fantasy sports.
  2. Set up a HUGE TV MONITOR on the Revolution lounge stage, get permission to show the games, and treat each game to celebrate our fabulous Patriots.  Embrace the team and stop whining.

    Large Stage in the Revolution Lounge, Plainridge Park Casino
    Large Stage in the Revolution Lounge, Plainridge Park Casino
  3. Special promotions – multiplier days, hot seat days, ticket raffles with entries based on play – do SOMETHING that brings Patriot fans in to gamble and watch the game.
  4. Offer entries on Patriot game days to your Las Vegas Casinos – M Resort Or especially Tropicana on the strip.  Tropicana has just been connected to Marquee Rewards.  On remaining game days, have patrons earn entries for two free nights at the Trop!download (4)

Penn National is high up on the gaming industry ladder – they should know what to do.  These dips are to be expected.  If they continue into the spring, then Massachusetts may have deeper concerns on their plate than Patriot’s game days.

That’s all for now.  Tomorrow – Turkey Day Promotions as part of our weekly SUPER SEVEN Promotions

Binbin

 

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